A social media campaign is a coordinated marketing effort to reinforce or assist with a business goal using one or more social media platforms. Campaigns differ from everyday social media efforts because of their increased focus, targeting, and measurability. They often have specific start and end dates and are designed to achieve a particular objective, such as increasing brand awareness, generating leads, or driving sales.
Challenging the status quo, driving forward, never backing down. The future of intelligence. The future of excellence. The future of defiance, innovation, and sport. This is where it all begins.
